As you can see, off to a flying start with his very own personalised stationary ;)

Great to have you on board dude. 

The categories it's finalist in are:

Best Multichannel Retailer

Best new Online Retailer

Best Customer Experience

What's even better is that White Labelled has been nominated as for the Industry Recognition Award - and thats for the hard work all the WhiteLabelled team have put into Clive Peeters and certainly all our other Online Retailing clients.... stay tuned for some announcements on our recent wins and new sites to be launched.

We can confirm that it is business as usual for their online store and White Labelled are supporting them through the process with a view to continue the great online success to date..... so go to www.clivepeeters.com.au you might just find a bargain :)

Check out what some of the media have been saying about it:

 Digital Media - White Labelled wins Sitecore ecommerce award

Inside Retailing - ecommerce is e-e-easy

Internet Retailing - Clive Peeters wins Sitecore site of the year

We're excited to be sponsoring and more so attending the upcoming Online Retailer conference 6-9 July 2010. Last years event was huge and can only imagine how big it will be this year. Come have a coffe with us at stand 92.

That being said though, a lot of the time we are guided by our client's needs and therefore usually limited in our ability to shine, its rare you to find a client who is a go-all-out no holds barred type of client.

The most interesting speech for me was one conducted by Jeff Brookes of Habbo. The hugely successful virtual word for teens. Based on his stats, Habbo has an active user base of around 155m users, an amazing figure. But what was most interesting about his talk was his discussion on the survey they conducted of their user base, the generation now referred to as Generation Z (or Generation We as opposed to Generation Y who are referred to as Generation Me). These new up and coming youngsters of today, currently aged between 8-15, are the generation who have decided that the rest of us have stuffed up the world and they are the ones who are going to fix it.

Jeff discussed how this new generation are a group of highly connected and community based people, who have a much stronger affinity to co-operation, family values, working together and strong morals. They are less likely to go out and get pissed, pollute the world, or set their neighbour on fire. The are the first generation to have grown up completely immersed in an internet world, and have very strong international connections to prove it. Most of them have grown up in multi-cultural societies and as such have a strong understanding of each other's cultural differences or similarities as the case may be.

It was fascinating to hear the statistics of 150 million like minded and driven individuals, and interesting to understand how similar they are in their views and opinions. I for one hope that they are able to maintain this connected and good willed attitude, as it will no doubt benefit us all and propel an already fast moving world into hyper-drive, especially when they are all after the same thing.

Jeff also remarked on the companies who have tried to market to these people, of which all traditional marketing techniques no longer apply. You have to prove yourself to these people, show what value you can add and how you are going to contribute to them and their community. Blasting an ad in their face will get you blacklisted faster than a Cialis mail server. Good Luck to us all.

Located just next to the South Yarra train station, our new office is in a brand new building which has given us plenty of space and inspiration to keep on building our business and service our clients.